Technology

6 Amazing Top Applications of IoT (Internet of Things)

Internet of Things (IoT) is so widespread nowadays that it’s more than likely that you’ve either seen the phrase or heard the phrase once or twice before. What the phrase means, and your understanding of it has been brought up for questioning one time or the other.  However, the internet of things, or IoT, could be a system of computing devices that are interrelated, they can also be mechanical or digital machines. Even objects, animals, and people that are provided with unique identifiers (UIDs) fall under this group, inasmuch as, they can be able to transfer data over a network without the need of human-to-human or human-to-computer interaction.  According to Whatis, a thing in the internet of things can be a person with a heart monitor implant, a farm animal with a biochip transponder, an automobile that has built-in sensors to alert the driver when the tire pressure becomes low or any other natural or man-made object that can be assigned an IP address and is able to transfer data over a network.  The entire concept of IoT seems ambitious, as it intends to fit a wide variety of needs of people and tasks. This is where this article comes…

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Marketing, Technology

Benefits and Risks Associated With Edge Computing

In 2017, it was discovered that around 10% of enterprise-generated data was being created and processed outside a traditional centralized data center or cloud. By 2025, however, Gartner predicts this figure will reach 75%, this is a clear case that edge computing is gaining steam. For a business to thrive, the outright mindset will be to make huge returns on investment and to this end, it’s expected that there will be concerted efforts at cutting costs especially those that are considered irrelevant. Another way to cut costs is by reducing waste such as is seen in bandwidth and that’s where edge computing comes in. Apart from the pressure on resources that are brought to bear by bandwidths and networks, some other driving forces that are responsible for the expected growth in edge computing include a growing scale of projects, an increase of IoT devices, and the need for quick data analysis across multiple IoT use cases.  If you also consider the fact that Intel founder Gordon Moore, says that by 2040 the world’s energy production will not support our computing capability, you will see a good reason for edge computing coming along to fill any possible void that will be…

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Business, Technology

How to Best Safeguard Your Customers’ Data From Cyberattackers

Your customer is the best asset you have and should be roundly protected from any form of harm. With the unceasing onslaught by cyberattackers on governments, businesses, and individuals, the least you can do is to go to any length to ensure that your customers’ data are safeguarded. A quick recap of some very ugly incidents in 2019, will bring to the front-burner why safeguarding your customers’ data must be your uppermost priority. In May, a surveillance contractor for US Customs and Border Protection suffered a breach, and hackers stole photos of travelers and license plates related to about 100,000 people.  A destructive strain of ransomware called LockerGoga has specifically been victimizing industrial and manufac­turing firms. As if that is not enough, in March, a research report from the threat intelligence firm Kaspersky, says that computer maker Asus disclosed a supply chain attack sometime in the second half of 2018 that had compromised the company’s Live Update tool to push malware to almost 1 million customers. We can go on and on as this is just the tip of the iceberg. The important thing to note here is that it’s now more necessary than ever to put serious measures in…

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Technology

Backdoor Encryption, An assault on Privacy

Facebook has certainly had its fair share of problems over the years, right from the Cambridge Analytica scandals to a host of other privacy issue related problems, which led to a lot of people deleting their accounts from the platform. Now that they have come up with a beautiful one, the end-to-end encryption that everybody should applaud, it’s a huge surprise that there is a concerted effort to stab privacy in the back through backdoor encryption. Salvos have been coming from all corners at end-to-end encryption. The surprising aspect of the whole thing is that these reactions are coming from largely unexpected quarters, that is those you thought would be very happy to fight cybercrime to a standstill.  The U.S. Attorney General William Barr in a reaction to the technology world says, “If the cops and Feds can’t read people’s encrypted messages, you will install backdoors for us, regardless of the security hit.” FBI head honcho Christopher Wray is not left out in the call for a backdoor, saying that the cops and Feds should be able to spy on end-to-end encrypted chats and the like. Also noteworthy is the fact that UK home secretary Priti Patel, US attorney general…

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Marketing, Technology

How Operational Efficiency Can Negatively Impact Your Business Effectiveness

One major advantage of technological advancement as regards businesses today is its undisputed effect on operational efficiency. Businesses all over the world mop up every single strategy that will enhance their operational efficiency without giving a thorough thought to how this can negatively impact their effectiveness.  The main reason they plunge headlong into anything that smells of operational efficiency is the mindset to cut costs hoping that will translate to a higher ROI. A major enabler of this approach to cost reduction has been business process automation.  Apart from allowing businesses to cut a big expense by the way of their employees, business process automation is an enabler of efficiency, this is not a surprise by any means, machines simply outperform humans. Theoretically, this is so but in reality, we may have another angle to the whole stuff. It’s rather unfortunate that a lot of organizations have people doubling up on work despite the fact that technological advancement has amplified the process of automation. In most cases, what you have on the ground is more errors, poorly taken and executed decisions leading to amazing reduction in the quality of service.  Some organizations resort to outsourcing as a way of cutting…

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Marketing, Technology

Progressive Delivery: The New Way, The Best Way

Every small business, entrepreneur, startup, or even big organization is wary of taking risks especially when you have to plunge headway into it. Progressive delivery has, however, come to the rescue as the new way, the best way. Though progressive delivery was designed for software delivery by leveraging the validation stage to provide feedback through beta testing or early access programs, the lessons learned can also be applied to wholesome marketing. Progressive delivery could be viewed as another form of experiential marketing albeit with reforms. While experiential marketing campaign is targeted at the potential customer for the purpose of leads conversion, progressive delivery is targeted at quality assurance for the purpose of reducing loss thereby, increasing ROI just the same way experiential marketing does. Since the cycle will start at the validation stage, you may be limited to just minor changes but you will be maximizing customers’ values at the end.  The satisfaction you derive from applying the progressive delivery model comes by the way of getting your desired feedback and incorporating that into making minor course corrections on your journey towards the big picture. By incorporating the customers into your business you stand out to gain comprehensive customers’ views…

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