Technology

How You Can Best Help The Workforce in The Coronavirus Crisis

Photo Credit: U.S. Pacific Fleet Flickr via Compfight cc IT leaders are known to always be on the hot seat, working under pressure, but the coronavirus pandemic has taken it to another dimension altogether. Being in charge of technology for your organization has always not been easy as you don’t know when a serious crisis is brewing but what we have currently is that everybody was hit at the same time with little or no room for preparedness.  Everybody is right now trying to work remotely as a result of the coronavirus pandemic. There is no doubt that the transition in working habits that are bordered on technology and culture must have to be going through a lot of stress and you need to put in place a huge amount of effective change management in these very tough circumstances.  How are you going to handle the fact that people must work from environments not conducive to work? There must be constraints in the workspace, some people may need to work from home where there are kids especially now that schools are closed due to the coronavirus pandemic.  You must have been having difficulties focusing on the mental well-being of your…

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Technology

How a Cyber-attack Could be Your Launchpad

Image by Gerd Altmann from Pixabay In most organizations, the CISO has always been at the receiving end of any cyber-attack while this may seem to be the ideal thing to do, it is not always the right thing and the fact of it all is that in the overall, the CISO may even use the experience garnered from such an attack to update. It’s highly probable that having been the victim of a cyber-attack may actually go a long way in enhancing your CV. In the cybersecurity world, the past decade has been fraught with questions on whom to blame over a data breach or cyber incident. When such things happen, the victims usually want to hold somebody accountable for their perceived loss which should be expected.  What, however, happens in most cases is that chief information security officers (CISOs) and chief information officers (CIOs) are given the boot, occasionally, the CEO is shown the door too. While these actions may placate the aggrieved, it’s not always correct that their actions or inactions are directly responsible for the breaches. A situation that quickly comes to mind is that of one of the world’s biggest credit score agencies, Equifax, that experienced a catastrophic…

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Marketing

7 POWERFUL B2B LEAD GENERATION TIPS

Photo Credit: verchmarco Flickr via Compfight cc Are you an entrepreneur, marketer or sales active in B2B? Then an important part of your job without any doubt is lead generation. No business without leads, right?  Of course, you also want your product, service, and organization to be known to your potential customer and to know what you stand for. But for many B2B companies, lead generation is priority number 1. However, generating valuable B2B leads is not easy in this world of ‘information obesity’. Or is it? With the 7 powerful B2B lead generation tips in this blog, you at least significantly increase your chances. 1. Make personal contact as much as possible 2. Harness the power of live chat 3. Use marketing automation 4. Convert your website visitors into leads 5. Start giving 6. Make your best customers your best ambassadors 7. Get more online reviews 1. Make personal contact as much as possible Of course, it is easy to send an email or app with questions from potential customers. But it is also an opportunity to make better and more personal contact.  If a physical appointment takes too much time or is not yet opportune, you can also…

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Technology

Capitalizing on Risk Assessment Analysis and BIA for More Precise and Focused BC Plans

Image by Gerd Altmann from Pixabay  It’s quite true that the process involved in the development of business continuity and disaster recovery plans go through a lot of stages, but you can’t kick start them without taking into cognizance the vital contributions of BIA (business impact analysis) and risk assessment analysis. Once you have taken the two into consideration, you can then go ahead to formulate strategies that will enable you to handle the various hazards, risks, possible perils, and threats to critical business processes identified in the BIA and risk assessment analysis.  If you are able to accomplish this, what you come up with is a completed business continuity plan. It’s important that you focus on the relationship between business impact analysis and risk assessment analysis, in order to fully comprehend the highly important process of developing business continuity/disaster recovery strategies, for you to eventually build your watertight BC/DR plans. BIA data The areas you can deploy the results of a BIA to identify include:  The most crucial business functions and processes to be recovered and reestablished after you might have experienced a disruptive event. Resources your organization needs to effectively sustain your key operations, such as email, a suite of office…

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Marketing

E-commerce:5 Good Practices You Can Use to Limit Cart Abandonment

Image by 3D Animation Production Company from Pixabay  Visitors to your e-commerce site add products to their basket but do not finalize their orders? This is called cart abandonment. Depending on the sector, this figure can be more or less strong, it can even range from 67.4% for fashion retailers, to 84.4% for utilities. In this article, I will offer you 5 best practices you can use to reduce cart abandonment. What is the cart abandonment rate? The cart abandonment rate corresponds to the result of the following formula: Abandonment rate = (the number of transactions made divided by the number of baskets created) x 100 For your e-commerce site, the cart abandonment rate is an essential key performance indicator and metrics to follow on a daily basis. The ideal thing is to integrate it into your dashboard to follow its evolution. Best practices to combat cart abandonment Now let’s move on to the 5 best practices to set up on your e-commerce site. 1. Give confidence to your visitors In a physical store, the display case and the interior give your visitors an idea of ​​how you act (tidiness or untidiness of your store, cleanliness or dirt, etc.). They can also put…

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Technology

Benefits Of Artificial Intelligence With Python Language

Photo Credit: skoop Flickr via Compfight cc When thinking about your subsequent AI project, there will be chances that you will be confused about which language to pick. The list might include Prolog, Python, LISP, C#, etc.  Which one to pick, also depends on factors such as ease of code, developer experience, personal preference, etc. In the current times, the language that is gaining popularity is Python. The benefits of Artificial Intelligence with Python are massive.  Python is an interpreted & high-level programming language that emphasizes on RAD or rapid application development.  Why this language has gained such momentum especially in AI is listed as follows: Fewer codes  When talking about Artificial Intelligence pros and cons, the pros definitely outweigh the cons. AI comes with a lot of algorithms.  So why do you think the benefits of AI with Python increase? Testing becomes a lot easier with Python.  Easy writing & execution of codes is possible with this language. Even with the 1/5th code, Python can integrate a similar logic in contrast to OOPs languages.  The approach of this language is interpreted which is why it merges well with the features of artificial intelligence as well. This approach enables checking…

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