Marketing, Technology

Why Video Conferencing Will Disrupt The Marketing Landscape in 2021

Image by Jagrit Parajuli from Pixabay  Resilient marketing is the strategy; technology is the means; video conferencing is the way. Brands are finally evolving ways to emotionally resonate with audiences during these difficult times.  If you have not done so yet, there is the need to restrategize and make it clear that your brand is strong, understands the pain points of your customers especially during the pandemic, and is prepared to resolve their problems. One way brands have been interacting with their customers before the outbreak of coronavirus is through audio conferencing, but they are dropping that now for video conferencing.  This is to enable them to consolidate overlapping features and seek integrated communications. The resilient nature of marketing teams was what kept a lot of brands going during the pandemic.  They are increasingly building a marketing around collaboration tools, such as meeting applications that integrate voice; video conferencing, a platform for meeting, and screen sharing. This shouldn’t be a surprise since according to Nemertes’ recent “Visual Communications and Collaboration 2020-21 Research Study” of 528 organizations, more than 91% of organizations are using such apps now, and more than 61% adopted a new meeting app specifically to support working from home,  Though the…

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Marketing

6 Incredible Benefits of Doing Local SEO

Image by Gerd Altmann from Pixabay  COVID-19 has almost sent brick and mortar into extinction. But, we must still have to do with businesses such as café, restaurant, and salon. These are localized businesses that require local SEO. It has, therefore, become necessary for you to optimize in order to appear in local search results. If you own a local business and it is not optimized for the local searches, you will lose many prospective customers. Local SEO is the strategy to boost your rankings in SERPs for your local keywords. Google recognizes local business value. Google has various local ranking factors determining whether your business is geographically relevant to users who search ‘near me.’  That means you don’t need to worry about competing with big companies to get your local business in front of local consumers. What is local SEO? With local SEO, you can get your business visible on the local search result page. Even if you have a small business with a single location or a big company with multiple locations, you should optimize it for local SEO and see its excellent benefits. Whether small, big, online, or brick and mortar, every business can benefit from local SEO. Suppose you…

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Marketing

6 Benefits of Using the Latest Plugins for Your E-Commerce Store

Image by justynafaliszek from Pixabay  If you can treat your brick and mortar shop with the utmost care, then your e-commerce store deserves no less. One way to ensure you keep your online store up to date with the best online practices is by updating the plugins on your website.  Woocommerce is one of the plugin providers for WordPress and the best provider of e-commerce plugins. Some of these plugins include: Woocommerce shop as a customer This plugin allows you to examine the UX (user experience) and UI (user interface) of your e-commerce store. This is a better way to assess how well your e-commerce store is faring. With this plugin, you can switch and view your e-commerce store. Woocommerce email order Most e-commerce websites permit customers to place their orders directly on their websites and apps for quick service delivery. However, your customers can place orders via email if you activate this plugin. Woocommerce WhatsApp order WhatsApp is the most used instant messaging platform in the world. It recently launched its “WhatsApp Business” option.  However, that feature is no match for the Woocommerce WhatsApp plugin. This plugin allows customers to place orders via WhatsApp. Woocommerce price by country Pricing can be difficult…

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Life style, Uncategorized

Social Distancing Shouldn’t Stop You From Holding a Birthday Party

Image by Please Don’t sell My Artwork AS IS from Pixabay Here are three ways how   As the widespread havoc of COVID-19 has changed every usual thing, a birthday party has become a dream now. We can’t let our special day slip.  As mundane as your daily routines may seem to be now, this exceptional moment surely needs a birthday party. Adhering to social distancing with other restrictions is mandatory to ensuring our safety.  In such dreadful situations, is there any way we can have fun and celebration? Yes! There are plenty of ideas to celebrate birthday parties excitingly that will fulfill your desire for a fun-filled celebration.  Think of a unique plan to surprise the birthday celebrant with an extraordinary party like no other and watch their immensely happy smile and believe me, you will find yourself on cloud nine!  Brainstorm your ideas, blend opinions, collaborate with your buddies, and create a party that the celebrant will cherish until the end of time. One such example of an out-of-the-box birthday party that took place in Georgia was honking horns at the same time to wish a happy birthday to a birthday girl as she was disappointed by the cancellation of her party. …

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Business

7 Amazing Ways to Earn Money Online From Home Without Investment

Image by stokpic from Pixabay This year has been all about working from home. In the bid to build a ‘new normal,’ the world has innovated not only new ways of working, but also reconnecting with one’s family, besides venturing out to new opportunities alongside new possibilities.  The indispensability of adapting to this way of life makes us accept working from home as an excellent career option. It presents a wide range of opportunities and a row of new doors opening out to upcoming ideas.  Starting from keeping up with globalization to the catering of the international market, working from home has become a welcoming and fruitful practice. Through this mode of online professional process, it has become not just easy to stay connected and updated, but also to earn better and get better.  Working from home presents and promotes numerous options, opportunities, and outlooks for people looking to boost their income. The following are the top monetizing ideas, ideal for everyone wanting to earn money from home:  1. Blogging  The first brilliant prospect of earning money through working online is blogging. Bloggers are high in demand in the market and are thus sought after for their skills of building a robust social…

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Nature

How to Keep Pests Away From Your Home and Garden Naturally

Image by Beverly Buckley from Pixabay  In recent years, more and more people realize the true nature of chemical pesticides and how harmful they can be both for nature and for people, as well. So naturally, people are looking for alternatives in order to protect their home from all kinds of pests.  In this article, we will show you the most effective methods in keeping pests away from your home and garden, as well as some natural repellents that will help you out. Keeping pests away from your home and garden Seal your house and garden like a fortress  There are many ways to protect your property inside and out, mostly by restricting the access of pests and making sure they don’t get what they need to survive.  Flyscreens everywhere If you don’t have – install them. If you already have, make sure they are all functional and not ripped.  They will prevent the bigger part of insects and other pests from entering your home. If you only have flyscreens on your doors, install them on all the windows, as well, especially the ones that are open frequently.  Check them every few months and ensure they are in peak condition.  Seal every gap…

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