Image by Gerd Altmann from Pixabay COVID-19 has almost sent brick and mortar into extinction. But, we must still have to do with businesses such as café, restaurant, and salon. These are localized businesses that require local SEO. It has, therefore, become necessary for you to optimize in order to appear in local search results. If you own a local business and it is not optimized for the local searches, you will lose many prospective customers. Local SEO is the strategy to boost your rankings in SERPs for your local keywords. Google recognizes local business value. Google has various local ranking factors determining whether your business is geographically relevant to users who search ‘near me.’ That means you don’t need to worry about competing with big companies to get your local business in front of local consumers. What is local SEO? With local SEO, you can get your business visible on the local search result page. Even if you have a small business with a single location or a big company with multiple locations, you should optimize it for local SEO and see its excellent benefits. Whether small, big, online, or brick and mortar, every business can benefit from local SEO. Suppose you…
Tag: search engines
How to Make The Most Out of Your E-commerce Website
Image by Mediamodifier from Pixabay The act of trading is as old as time itself. From the direct form of exchange involving trading items for each other to the use of a medium of exchange. Today’s world is about doing things with ease and eliminating stress. This is why we involve the use of technology in almost everything we do. Trading is no different. In this article, we will be looking at how you can make the most of your E-commerce website. Meanwhile, let us start by looking at E-commerce development itself. This will help us ease into the flow of things. E-commerce development Regular commerce came with loads of benefits. It is the foundation on which E-commerce was built. It is still an important aspect of our lives and will not go out of operation anytime soon. However, regular commerce came with some shortcomings. It limited outreach, sales, and made it difficult to trade internationally. You have to be a “big firm” to trade within states. With the coming of technology, things changed. With the invention of telephones and the internet, you can now send and receive orders from near and far. You can trade with people without ever coming in physical…